Motion graphics – Gossty

Who
Gossty
What
Motion Graphics Design

Gossty is a new app aiming to connect people with product suppliers, service providers and other places of interest located in their area.

The company wanted an attractive motion graphics video to share on their social networks. As a counterpoint to the “modern” look of its logo, Gossty opted for an old-school style that matches the spirit of the brand.

I was tasked with the responsibility of taking all these requirements and translating them into an attractive design, keeping in mind that they had to be animated afterwards.

Sharing is caring

As a crowdfunding project, Gossty used social media networks as the main tool to spread the word about their business.

3 Colours

Red, black and white

Old style pictures

Vintage collage

Vectors

Simple elements come together to create a common aesthetic

About the process

We opted for a powerful and memorable aesthetic using simple animations, in order to prioritize the concepts of the brand and send a clear message to its target audience.